Paris has always been an unquestionable capital of haute couture and exceptional craftsmanship. It’s home to several centuries-old ‘maisons’, as the luxury brands like to call themselves. But it seems like Paris has been losing, in particular against London, in terms of attracting and retaining new talent. Just take a look at the list of…

Discover: Maartje Dijkstra
Every time I visit a fair, an exhibition or just open my Instagram I come across interesting designers and start-ups working the the area of FashionTech. Every one of them has a unique story but they all share a passion for experimenting, creating and pursuing their dream. Inspired by their work I decided to start…

Fashion exhibitions not to be missed in 2017
After the success of Alexander McQueen: Savage Beauty, which was the most popular exhibition in V&A’s history or the Manus x Machina at the Met last year, museums realised that fashion attracts huge numbers of visitors. Also the discussion whether fashion belongs to museums or whether they should be reserved for pure art only seems to be settled. In 2017…

Intelligent textiles open new possibilities for fashion designers
We all remember the show-stopping gown Clare Danes wore to the Metropolitan Museum of Art’s annual gala. Designed by Zach Posen, the dress was made using a fiber-optic woven organza powered by 30 mini battery packs attached to the lining. The dress didn’t light up on the red carpet but the glow effect was fully visible…

Première Vision Paris sees the future in FashionTech
Anyone who has ever visited the Première Vision Paris knows that this is the point of reference for the future trends in textiles and fashion. The fair showcases anything from yarn, fabrics, knitwear, jeans, leather to manufacturing solutions and designs. This year Première Vision proved to be one of the most forward-thinking events in the fashion…

Highlights of #FASHIONTECH Berlin 2017
I had the occasion to attend, for the second time, the #FASHIONTECH Berlin, which is a whole-day conference and exhibition at the fringes of the Berlin Fashion Week. The event, organised by the Premium Group, continues to grow. Berlin seems like the right soil for it: it’s a place where tech start-ups mix with designers…

Can fashion industry embrace Virtual Reality?
2016 was supposed to be all about Virtual Reality. But in spite of billions of dollars invested by tech giants and some interesting new releases such as the Oculus Rift, Samsung Gear and Google Daydream, the market demand for VR was rather slow. A survey conducted in 2015 (Touchstone Research and Greenlight VR) indicated that…

Intel and Deutsche Telekom: why are tech giants interested in fashion
Intel and Deutsche Telekom are not fashion companies. At least not for the moment. Intel is still a tech company making mostly hardware components and some software. Deutsche Telecom is basically the German telecommunication company. What they have in common is their interest in fashion. During the International Consumer Electronics Show in Las Vegas in…

Hussein Chalayan: storyteller and technology wizard
Hussein Chalayan is probably the only fashion designer awarded by the prestigious Time magazine as one of its ‘100 most Influential Innovators of the 21st century’. This Central Saint Martins graduate works across design, science, technology and art to develop his collections and show pieces. He uses them to tell stories related pretty much to…

3D printed clothes: are we there yet?
A year ago, at her TedYouth talk, Danit Peleg, a young fashion designer, told the audience this story: she went for a big tech conference and the evening before, in her hotel room, she decided she had absolutely nothing to wear (I know that feeling). But this is not the point so bear with me.…