I had the occasion to attend, for the second time, the #FASHIONTECH Berlin, which is a whole-day conference and exhibition at the fringes of the Berlin Fashion Week. The event, organised by the Premium Group, continues to grow. Berlin seems like the right soil for it: it’s a place where tech start-ups mix with designers…
Month: January 2017
Can fashion industry embrace Virtual Reality?
2016 was supposed to be all about Virtual Reality. But in spite of billions of dollars invested by tech giants and some interesting new releases such as the Oculus Rift, Samsung Gear and Google Daydream, the market demand for VR was rather slow. A survey conducted in 2015 (Touchstone Research and Greenlight VR) indicated that…